Sending gift cards online has become a popular and easy way for companies to show appreciation, reward employees, or thank loyal customers. Whether it’s for a holiday, work anniversary, or just a kind gesture, digital gift cards are a quick and thoughtful way to make someone feel valued.
In fact, 52% of North American companies plan to increase their gift card budgets in 2024, underscoring their value as a go-to option for corporate incentives.
For businesses, the digital gift card offers an ideal solution: it’s fast, customizable, and hassle-free. Whether it’s for an employee incentive program, client appreciation, or holiday rewards, sending a digital gift card is just a few clicks away.
Here’s everything you need to know to get started, plus seven helpful tips to make sure your gift card experience goes smoothly.
Table of Contents
- How to Send Gift Cards Online Through Toasty
- 7 Helpful Tips for Sending Gift Cards Online
- Why Businesses Love Sending Gift Cards Through Toasty
- Frequently Asked Questions (FAQs)
How to Send Gift Cards Online Through Toasty
Step 1: Add Funds to Your Toasty Account
Before you can start sending out gift cards, you’ll need to load money into your Toasty account. You can do this in two ways:
- Credit Card – This is the quickest option. Your funds are available right away, but there is a 3% fee.
- Invoice (EFT, ACH, or Wire Transfer) – This method doesn’t have any extra fees, but it may take a little longer for the money to show up in your account.
Choose the option that works best for your schedule and budget.
Step 2: Pick a Gift Card and Set the Amount
Toasty offers a wide selection of gift cards from popular brands, or you can choose the Toasty Choice Card—a flexible option that lets the recipient pick the brand they prefer.
Once you’ve picked a card, choose the amount you want to send. You can send as little as $5 or go up to $500. The best part? You only pay the amount you send—there are no extra fees or charges.
Step 3: Personalize the Gift
Make your gift feel more special by adding a personal message. You can also include the recipient’s name and create custom templates with your business logo and brand colors.
If you’re sending gift cards to a large group, Toasty also allows you to use merge fields (like “First Name” and “Last Name”) to make each gift feel personalized—even in bulk.
Step 4: Add Recipient Info
Enter the email address of the person you’re sending the gift card to. Double-check for typos—getting it right is important so the card goes to the right person without any delays.
Step 5: Send and Track
Once you hit “send,” Toasty delivers the gift card right to the recipient’s inbox. You can even track when it was received and opened.
Made a mistake in the email? No problem! You can fix the email address and resend the card at no extra cost.
7 Helpful Tips for Sending Gift Cards Online
Here are some quick tips to help you make the most of sending gift cards online:
1. Pick a Reliable Gift Card Provider
Not all gift card services are the same. Choose a company that understands what businesses need—like bulk sending, tracking, and flexible gift options.
At Toasty, we offer tools that help you manage everything in one place and give your recipients plenty of choices with our Toasty Choice Card.
2. Make It Personal
Adding a personal message or using your brand’s logo and colors makes the gift feel more thoughtful. Even small touches can make a big difference in how the gift is received.
Customizing gift cards helps you stand out and shows that you care, whether you’re thanking a client or recognizing an employee.
3. Take Advantage of Instant Delivery
One of the biggest benefits of sending digital gift cards is how fast they arrive. With Toasty, your gift can be delivered instantly or scheduled for a specific date. This is especially useful for last-minute gifts or surprise rewards.
4. Choose a Secure Way to Send
Digital gift cards are safe, especially when sent through secure email. It’s much more reliable than sending physical cards, which can get lost or delayed.
Toasty’s system ensures that your cards are delivered safely, and if there’s a problem, you can resend without hassle.
5. Use Them for All Kinds of Occasions
Gift cards work for just about any event or milestone—holidays, birthdays, anniversaries, or “just because.” They’re a great way to say “thank you” or “great job” in a way that feels genuine.
At Toasty, we help businesses send cards for all types of reasons, from end-of-year gifts to rewards for great performance.
6. Keep Track of How They’re Used
It’s good to know how your gift cards are being used, especially if you’re sending them as part of a larger program. Toasty offers a full dashboard that lets you track when cards are sent, received, and used.
This helps you measure how well your reward or incentive program is working.
7. Watch Out for Hidden Fees
Some companies charge extra fees when you buy or send gift cards, which can add up fast. With Toasty, there are no hidden fees. You only pay the value of the card.
Always check the pricing details before choosing a provider, especially if you’re sending cards in bulk.
Why Businesses Love Sending Gift Cards Through Toasty
- No Extra Fees – You only pay the value of the card—no surprise charges.
- Flexible Options – Send the Toasty Choice Card or pick from popular brands.
- Instant or Scheduled Delivery – Send now or later, it’s up to you.
- Easy to Customize – Add personal messages, use your company’s branding, and make it special.
- Track Everything – Know when cards are sent, received, and used.
Final Thoughts
Sending digital gift cards with Toasty is a simple, cost-effective way to build stronger relationships—whether it’s with your team, your clients, or your partners.
From quick delivery to easy personalization, Toasty takes the stress out of gift-giving and makes it something people will actually enjoy.
Ready to get started? Load your account, pick a card, and send your first digital gift today—it only takes a few minutes.
